Our 2020 pledges

Being a responsible brand is part of our DNA.


1 personalised book = 1 tree


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We only work with FSC™-certified printing companies.


FSC™ (Forest Stewardship Council™) is an independent, non-governmental, not-for-profit organization established to promote the responsible management of the world’s forests. FSC™ certification provides a credible link between responsible production and consumption of forest products, enabling consumers and businesses to make purchasing decisions that benefit people and the environment.

We pledge to make our packaging 100% plastic free by the end of 2020.

We are making huge improvements in the sustainability of our packaging materials, whilst ensuring that your orders arrive in perfect conditions. We are working closely with our production partners to create bespoke packaging to fit our journals. Bear with us while we make sure we have found the best solution. 

Our 2020 Pledges

At the beginning of 2020 we decided to make a clear commitment to reduce our environmental impact both as individuals and as a brand. This year, we will focus our ecological efforts on making our packaging 100% plastic free, do our part to neutralise global deforestation and find more sustainable shipping options to reduce our carbon footprint.


We pledge to make our packaging 100% plastic free, but we also want to feel confident that our products will be delivered to you in perfect conditions. We are using up our current packaging material and re-purposing any packaging that comes with our own deliveries, but we are working closely with our production partner to produce sustainable packaging that will require no extra padding and can be repurposed. 


We are working towards doing our part to neutralise global deforestation by replanting trees and allow forests to be restored. We donate monthly to One Tree Planted and our target for the end of 2020 is to plant 1500 trees. Deforestation is a key contributor to climate change, desertification, flooding, increased greenhouse gases in the atmosphere, and problems for indigenous people.


We aim at working with even retailers by shipping large orders to local stores to reduce our carbon footprint and meet the demands of our customers locally. We are also looking at offsetting our emissions from fulfilling orders and acquiring stock in a more environmentally and responsible way.